Prof. Eszter Hargittai, PhD, UZH Zürich, Switzerland
Date: Thursday, October 18, 2018, 17:15 h
Location: BIN 2.A.01
While digital media have certainly lowered the barriers to sharing one's perspectives and creative content with others, research on online engagement has found considerable differences by user background and Internet skills. Drawing on several survey data sets, this talk will discuss who is most likely to participate online from joining social media platforms to editing Wikipedia entries. The talk will also offer insights on the potential biases that can stem from relying on certainly types of data sets in big data studies.
Prof. Eszter Hargittai, PhD in Sociology from Princeton University is Chair of Internet Use and Society at the University of Zurich. Her research looks at how people may benefit from their digital media uses with a particular focus on how differences in people's Web-use skills influence what they do online. Her work has received awards from several professional associations and has been funded by the US National Science Foundation, several private foundations (e.g., the MacArthur Foundation, the Alfred P. Sloan Foundation) and industry (e.g., Google, Merck, Facebook, Nokia). She is co-editor of Research Confidential: Solutions to Problems Most Social Scientists Pretend they Never Have and, with Christian Sandvig, of Digital Research Confidential: The Secrets of Studying Behavior Online from MIT Press. She has given invited talks in 15 countries on four continents. She tweets @eszter.